Scale smarter, not bigger: Inside Linktree’s internal AI adoption playbook

How Linktree kept headcount steady at 190 while boosting shipping velocity and AI adoption

Scale smarter, not bigger: Inside Linktree’s internal AI adoption playbook

Annual Planning Sucks — A CPO, CRO, CFO, and COO Share Advice on How to Make it Better

Four top execs reveal their annual planning secrets from Notion, Stripe, Vanta, Linear, Linktree and more. From addressing AI to adjusting org charts...

October 16, 2024

How Talent Teams Can Better Weather Boom-and-Bust Cycles — Advice from Two Decades at Gem, Facebook, and Robinhood

Richard Cho has led talent acquisition teams at large tech firms for the better part of two decades. He’s collected the lessons he’s learned from...

August 18, 2023

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A masterclass in engineering leadership from Carta, Stripe, Uber, and Calm | Will Larson (CTO at Carta)

Will Larson is the CTO at Carta, an ownership and equity management platform that raised at a $7.4b valuation in 2021. Prior to joining Carta, Will...

November 16, 2023

Firsthand: Seven Years Inside Applied Intuition, the Quietly Dominant Physical AI Company

I joined Applied Intuition as a new-grad engineer back in early 2019, when it was just a handful of us working above a bar on Murphy Ave in Sunnyvale...

June 03, 2026

Positioning Your Startup is Vital — Here’s How to Nail It

Arielle Jackson has experience crafting marketing campaigns at Google, Facebook and Square. This is her messaging toolbox.

January 28, 2015

“AI-Powered” Isn’t a Position

A playbook for building a distinctive brand when too many AI products sound the same, look the same and have the same positioning.

May 14, 2026

How Superhuman Built an Engine to Find Product Market Fit

Superhuman founder and CEO Rahul Vohra walks us through the framework his startup used to make product/market fit more actionable, detailing the...

November 13, 2018

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Why founders should bet on first-time executives | Praveer Melwani (CFO, Figma)

In this latest episode of Executive Function, Brett sits down with Praveer Melwani, CFO at Figma. Praveer joined Figma in 2017 as the company's first...

May 14, 2026